我要投票 GRANDDRAGON威龙在葡萄酒行业中的票数:469
· 外 推 电 报 ·
2025-11-23 04:11:05 星期日

【GRANDDRAGON威龙是哪个国家的品牌?】

GRANDDRAGON威龙是什么牌子?「GRANDDRAGON威龙」是 威龙葡萄酒股份有限公司 旗下著名品牌。该品牌发源于山东,由创始人王珍海在2007-12-17期间创立,经过多年的不懈努力和高速发展,现已成为行业的标杆品牌。

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三十年前,威龙悄然诞生,那时还是名不见经传的池中金鳞;三十年后的今天,威龙飞跃云天,已然成长为名扬四海的行业骄龙——中国有机葡萄酒领先品牌。

“尽心尽力,做到更好”是威龙的企业精神,一直鼓舞、激励着威龙人不断创新奋进、追求卓越、永不骄满。威龙锲而不舍地践行着“发展生态经济,创造有机生活,服务和谐社会”的经营理念,从渤海湾畔的胶东半岛,到河西走廊的祁连山下,再到天山北麓的霍尔果斯,这条中国葡萄种植黄金纬度带上,处处都有我们开拓进取、奋发作为的步履与身影。

威龙在国内率先进行有机酿酒葡萄生产与加工关键技术的研究与开发,形成了一整套先进、完备、实用的技术体系,成功承担国家科技部星火计划重点项目——“有机酿酒葡萄生产与加工关键技术开发与示范”,并首批入选国家“十二五”农村领域科技计划预备项目库。开启了中国葡萄酒的“有机时代”,成为中国葡萄酒行业名副其实的创新领航者!

目前,威龙已经建成国内最大的有机葡萄庄园,引进世界上最先机的生产设备,构筑起了覆盖全国的营销网络,实现了种植、加工、销售纵向一体化的经营格局。

“得天独厚,自然天成”,使威龙几乎包揽了所有行业国家级荣誉——威龙葡萄酒被国家绿色食品发展中心认定为“绿色食品”;威龙葡萄酒被授予“中国名牌”、“中国葡萄酒A级产品”称号;“威龙”被国家工商行行政管理总局授予“驰名保护”;威龙葡萄酒被认定为“中国有机产品”;“威龙”品牌连续多年入选”中国500最具价值品牌“排行榜,品牌价值已提升至23亿元人民币。

今日之威龙,以产能、产值、利税、市场占有率等各项指标衡量,位居中国葡萄酒行业四强之列;有机葡萄酒产能销量,位居全国首位!

发展历程

1982年,威龙成立

1998年,顺利通过ISO9002质量管理体系认证和产品质量认证,并被权威部门认证为绿色食品

1998年,在业内率先导入CIS品牌形象工程

2000年,威龙获得国家质量技术监督局授予的“国内优质葡萄酒”称号;在国内首创橡木桶陈酿系列产品

2002年,荣获“中国名牌产品”称号,并于同年被授予“农业产业化重点龙头企业”奖

2005年,先后荣获“中国葡萄酒A级产品”和“驰名保护”荣誉称号

2006年,基于“老树产好酒”之法则,威龙特别甄选珍贵老龄葡萄树,推出老树蛇龙珠系列产品

2008年、2009年,连续两年入选《中国最具价值品牌500强》

2009年,被农业部北京中绿华夏有机食品认证中心授予“中国有机产品”称号

2010年,威龙荣获中国酿酒工业协会颁发的企业腾飞奖——“中国酒业仪狄奖”

2011年,威龙成功承担国家科技部星火计划重点项目——“有机酿酒葡萄生产与加工关键技术开发与示范”;隆重推出威龙有机酒田、有机酒堡两大系列战略性新产品;聘请著名影星陈道明先生,担任形象代言人。

英文翻译:Thirty years ago, Weilong was born quietly. At that time, it was still the gold scale in the pool. Thirty years later, Weilong leaped to the sky and has grown into a famous industry pride Dragon - China's leading organic wine brand. "Do your best to be better" is the enterprise spirit of Weilong, which has always inspired and encouraged Weilong people to innovate and strive for excellence and never be complacent. Weilong has been persistently practicing the business philosophy of "developing ecological economy, creating organic life and serving a harmonious society". From Jiaodong Peninsula on the Bohai Bay to the Qilian Mountain on the Hexi Corridor, and then to Horgos on the northern foot of Tianshan Mountain, there are our pioneering and enterprising steps and figures on the golden latitude of Chinese grape planting. Weilong took the lead in the research and development of key technologies of organic wine grape production and processing in China, formed a set of advanced, complete and practical technology system, successfully undertaken the key project of spark plan of the Ministry of science and technology of the people's Republic of China - "development and demonstration of key technologies of organic wine grape production and processing", and was selected as the first batch of preparatory projects of national "12th Five Year" rural science and technology plan Eye bank. It has opened the "organic era" of Chinese wine and become a true innovation leader of Chinese wine industry! At present, Weilong has built the largest organic vineyard in China, introduced the most advanced production equipment in the world, built a nationwide marketing network, and realized the vertical integration of planting, processing and sales. "Advantaged and natural", Weilong has almost won the national honor of all industries -- Weilong wine was recognized as "green food" by the national green food development center; Weilong wine was awarded the title of "China famous brand", "China wine A-class product"; Weilong was awarded the title of "famous protection" by the State Administration for Industry and commerce; Weilong wine was awarded the title of "famous protection" by the State Administration for Industry and commerce It is recognized as "China's organic products"; the brand of "Weilong" has been selected into the "top 500 most valuable brands in China" for many years, and the brand value has been increased to 2.3 billion yuan. Today's Weilong ranks among the top four in China's wine industry in terms of production capacity, output value, profits and taxes, market share and other indicators; the production and sales volume of organic wine ranks first in China! In 1982, Weilong was founded in 1998, successfully passed the ISO9002 quality management system certification and product quality certification, and was certified as green food by the authoritative department in 1998. In 2000, Weilong took the lead in introducing CIS brand image project in the industry, and won the title of "domestic high quality wine" awarded by the State Bureau of quality and technical supervision. In 2002, Weilong pioneered oak barrel aging series products in China, Won the title of "China famous brand product", and was awarded the title of "key leading enterprise of agricultural industrialization" in the same year. In 2005, won the honorary titles of "China wine class a product" and "well-known protection" in 2006. Based on the principle of "old tree produces good wine", Weilong specially selected precious old grape trees, launched the old tree snake dragon pearl series products in 2008 and 2009, and entered the market for two consecutive years In 2009, it was awarded the title of "China organic product" by Beijing Zhonglv Huaxia organic food certification center of the Ministry of agriculture. In 2010, Weilong won the enterprise take-off award issued by China Wine Industry Association - "China wine industry Yidi Award" in 2011. Weilong successfully undertook the key project of Spark Program of the Ministry of science and technology - "organic wine grape production and processing" Key technology development and demonstration of the project; grand launch of two series of strategic new products of Weilong organic wine field and organic wine castle; hire famous movie star Mr. Chen Daoming as image spokesperson.

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