活力28在洗衣粉行业中的票数：733
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“活力二八沙市日化厂”的前身是沙市油脂化工厂，始建于解放初期1950年，是一家加工菜籽、棉籽、芝麻的食用油加工厂。上世纪70年代，由洗衣皂转产洗衣粉，1982年，以 活力28 为品牌，较早在国内推出国际第三代洗涤用品--超浓缩无泡洗衣粉，开推动了中国洗涤行业新纪元。
到90年代初，活力28”品牌产品已达到全国同类产品市场份额前沿。
1982年，沙市日化厂以“活力28”为品牌，较早在国内推出第三代洗涤用品——超浓缩无泡洗衣粉。“活力28，沙市日化”。曾几何时，这两句广告词响彻了央视的黄金频道，传遍了祖国的大江南北，使沙市这样一个小城蜚声全国，使当时中国众多主妇对 沙市日化 这个词感到无比亲切。浓缩洗衣粉配方特性“1比4，一勺抵四勺”，所带来“省水、省电、省时、省力”四大功效，开创了中国消费者洗衣新概念。
历经半个多世纪的发展，为进一步传承和发扬品牌典范，2017年，荆州市活力二八家化有限公司正式注册成立。公司延续“活力28”品牌传奇，引进行业前沿科研技术，优秀的管理团队和技术人才。不断拓展产品领域，不仅在传统日化类“织物洗护、餐具洗涤、消杀、家居清洁”等产品领域取得一席之地，未来，将向个人清洁护理、口腔护理、食品、美容护肤等领域出发。
英文翻译：The predecessor of "vigor Er Ba Sha daily chemical plant" is Shashi oil chemical plant, which was founded in 1950 at the beginning of liberation. It is a edible oil processing plant that processes rapeseed, cottonseed and sesame. In the 1970s, washing soap was transformed into washing powder. In 1982, with the brand of power28, the third generation of international washing products, super concentrated non foaming washing powder, was launched earlier in China, which ushered in a new era of China's washing industry. By the early 1990s, the brand products of "power 28" had reached the forefront of market share of similar products in China. In 1982, Shashi daily chemical factory took "power28" as its brand and launched the third generation of washing products -- super concentrated non foaming washing powder earlier in China. "Power 28, Shashi daily chemical industry". Once upon a time, these two advertising words resounded through CCTV's golden channel and spread across the country, making Shashi such a small city famous all over the country, making many Chinese housewives feel extremely cordial to the word of Shashi daily chemical. Formula characteristics of concentrated washing powder "1:4, 1 spoon is worth 4 spoons", which brings "water saving, electricity saving, time saving and labor saving" four major effects, creating a new concept of Chinese consumers' washing. After more than half a century of development, in order to further inherit and carry forward the brand model, Jingzhou vigor er'ba Jiahua Co., Ltd. was officially registered and established in 2017. The company continues the legend of "power 28" brand, introduces cutting-edge scientific research technology, excellent management team and technical personnel. Continue to expand the product field, not only in the traditional daily chemical "fabric washing, tableware washing, killing, household cleaning" and other product areas to get a place, in the future, will be to personal cleaning care, oral care, food, beauty and skin care and other fields.
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