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紫荆影业紧跟行业技术发展潮流，在四川实现旗下影城放映全数字化，并于2011年，在成都王府井百货12楼的巨型球体建筑中，投入巨资，实现采用11.1声道4K双机数字放映技术。

在四川120家影院中，紫荆影业采用国际售票系统，并实现了旗下所有影城的资源共享，一张紫荆影业影城的会员卡，可在公司所属任意一家影城通用。公司所属影城采用TMS放映自动控制系统，实现了放映自动化。同时，影城已运行基于网络架构的运营管控，实现了网上购票、手机购票、在线支付、网上自主选座、自动售票机自助出票等功能。影城已完成Wifi无线信号全覆盖，极大地方便了观众。

紫荆影业服务领域涉及电影放映、影院广告发布、影院投资、影院管理品牌输出及影院托管等。

2003年以来，紫荆影业已先后投资四川省内外多家影城，除紫荆系影城外，还参股西安曲江太平洋电影城、遂宁太平洋电影城、深圳太平洋电影城天利店、京基店、东海店、成都太平洋电影城师大店、武侯店、攀枝花太平洋电影城和太平洋电影院线有限公司。

作为一家专业的电影投资、管理和服务企业，四川紫荆影业有限公司拥有丰富的影院运营经验和成熟的影院专业经营管理团队。欢迎有志于影院经营的企业、个人，通过合资、合作、参股等方式，共谋发展。

英文翻译：Bauhinia film industry follows the development trend of industry technology and realizes full digital screening in its film city in Sichuan Province. In 2011, it invested heavily in the giant sphere building on the 12th floor of Wangfujing Department Store in Chengdu, realizing the adoption of 11.1-channel 4K dual computer digital projection technology. Among the 120 cinemas in Sichuan, Bauhinia film adopts the international ticketing system, and realizes the resource sharing of all its cinemas. A membership card of Bauhinia film city can be used in any cinemas of the company. TMS projection automatic control system is adopted in the studio of the company to realize projection automation. At the same time, the studio has run the operation control based on the network architecture, and realized the functions of online ticket purchase, mobile phone ticket purchase, online payment, online independent seat selection, automatic ticket machine self-service ticket issuance, etc. The studio has completed the full coverage of WiFi wireless signal, which greatly facilitates the audience. Bauhinia film industry services include film screening, theater advertising, theater investment, theater management brand output, and theater trusteeship. Since 2003, Bauhinia film industry has successively invested in a number of film cities in and outside Sichuan Province. In addition to Bauhinia film city, it has also participated in Xi'an Qujiang Pacific Film City, Suining Pacific Film City, Shenzhen Pacific Film City Tianli store, Jingji store, Donghai store, Shida store, Wuhou store, Panzhihua Pacific Film City and Pacific movie line Co., Ltd. As a professional film investment, management and service enterprise, Sichuan Bauhinia Film Co., Ltd. has rich theater operation experience and mature theater professional management team. Welcome the enterprises and individuals who are interested in cinema operation to seek common development through joint venture, cooperation and equity participation.

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