【云敦WHACKO是哪个国家的品牌？】

云敦WHACKO是什么牌子？「云敦WHACKO」是福建云敦服饰有限公司旗下著名品牌。该品牌发源于福建省莆田市，由创始人戴 *在1998年期间创立，经过多年的不懈努力和高速发展，现已成为行业的标杆品牌。

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云：其万变的形态寓意时尚的多元和创新性质

其无暇的外观则喻示高雅的形象和品味

敦：表示成功人士诚朴宽厚，积极进取的优秀内在品质

云敦：体现现代成功人士对时尚生活的态度和高雅品味的追求及理解

品牌LOGO释义

凌厉的箭形喻示方向、果敢、积极的男人性格。云敦男装整体LOGO喻示面对世界万象，云敦现代男人以果敢、向上、行动的优良品质驰骋于男人世界的从容。

心境改变环境（品牌导语诠释）

云敦男装倡导现代男人内修心境，以静致远，从容帷幄的生活和处事哲学。无论其身处何种环境，始终都能以优雅从容的姿态去面对，用乐观积极的心态和果断勇敢的行动去影响和改变所处的环境。

锋云人物（品牌人物诠释）

由男性人性中“血性”与“雅兴”这两个重要组成部分，以“锋”与“云”分别对其诠释，用“刚”与“柔”的表达方式表现出来。云敦“锋云人物”能够审时度势，视具体情况，刚柔并济，以求良好行事效果。这种“安于内，形于外”的行事准则，无论是身处顺境还是逆境，云敦男人都能睿智从容，乐观进取，真正做到用“心境改变环境”，运筹帷幄，决胜千里。

安于内、行于外（云敦男装品牌哲学诠释）

云敦“锋云人物”是新时代男人的榜样，面对现代生活的压力与竞争，推崇“安于内”，成熟、稳重、从容；而“形于外”则表现为重视生活质量，重视着装形态，积极应对生活的人生态度。

云敦自1986年进入男装行业以来，历经二十多年的奋力拼博，从手工作坊到现代化的生产流水线，从单一品种到系列产品，从数万家资到数亿资产，云敦已形成了一套完整的“以市场为导向，以顾客为焦点”的营销思想，制定了“放眼市场，完善服务，决胜终端”的营销策略。

英文翻译：Cloud: its ever-changing form implies the diversity and innovation of fashion; its flawless appearance indicates the elegant image and taste; it indicates the excellent internal quality of the successful people: yundun: reflects the attitude of the modern successful people towards fashion life and the pursuit of the elegant taste; it also understands the definition of the brand logo; the sharp arrow indicates the direction, courage and positive man Character. The overall logo of yundun men's wear indicates that in the face of all things in the world, modern men in yundun take the ease of men's world with the good quality of bold, upward and action. Mood changes the environment (Interpretation of brand Guide) yundun men's clothing advocates modern men's inner cultivation of mood, a quiet and far-reaching life and handling philosophy. No matter what kind of environment they are in, they can always face it with grace and calm attitude, and influence and change their environment with optimistic and positive attitude and decisive and brave actions. Fengyun character (brand character interpretation) is composed of two important parts of male human nature: "bloodiness" and "elegance". It is annotated with "Feng" and "cloud" respectively, and expressed in the way of "hardness" and "softness". Yundun "Fengyun characters" can judge the situation, depending on the specific situation, combining hardness and softness, in order to achieve good results. This kind of behavior principle of "being at home and looking out" can make yundun men wise, calm, optimistic and enterprising, and truly change the environment with "mood", strategize and win. Being comfortable inside and outside (Interpretation of yundun men's clothing brand philosophy) yundun "Fengyun personage" is a model of men in the new era. Facing the pressure and competition of modern life, it advocates "being comfortable inside", mature, stable and calm; while "being external" shows a life attitude of attaching importance to the quality of life, focusing on the form of clothing, and actively responding to life. Since entering the men's wear industry in 1986, after more than 20 years of hard work, yundun has developed a complete set of marketing ideas of "market-oriented, customer-focused" from manual workshops to modern production lines, from a single variety to a series of products, from tens of thousands of assets to hundreds of millions of assets. Yundun has formulated a set of "market-oriented, customer-focused" marketing ideas of "looking at the market, improving services, winning the terminal" Marketing strategy.

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