【GAP是哪个国家的品牌？】

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成立于1969年美国，引领潮流的国际快时尚品牌，以系列牛仔裤起家，致力于服装、配饰设计/生产/销售的专业商家，主张大胆/简易/真实的时装文化

盖璞（上海）商业有限公司是美国盖普公司（GAP）在中国的全资子公司。

美国盖普公司（GAP）：全球较大的服装零售商，休闲时装巨头。美国盖普公司成立于1969年，是全球较大的服装零售商，创始人当劳·费雪。许多不同年龄层的消费者都是其商品的拥趸。除了品质优良外，其订价也经济实惠。

产品特征

GAP诞生在美国，成为美国青少年的时尚选择。GAP带给人们的是一种休闲的气质，它让无拘无束的美国青年，能够尽情地享受自然、舒适地生活。 GAP经典的设计，仍旧是创立GAP品牌时虽遭受挫折，却发扬光大的牛仔裤系列。那种不被束缚的感受，已经被全球年轻一代所追求。

产品种类

其产品主要包括成人、妇女、儿童及婴儿的服装、配饰品。 除了在美国本土销售外，Gap公司在世界各地拥有几千家分店。

管理理念

Gap公司把RFID技术应用到库存管理和服饰的追踪管理方面，电子芯片以服装标签为载体在制作流程中被安装在每一件服装上。这些标签上储存有服装的款式、尺寸、颜色、既定目的地等电子信息。通过对货品的即时追踪，大大提高了Gap在全球上千家连锁店从制作、流通到库存控制的所有主要方面的管理效率。

管理模式

在库存管理中，通过电子标签的ID号码Gap可以对全部库存服饰的尺寸和规格进行管理和分类。一旦收到出货定单，公司员工通过读取设备，马上就可以获知所需规格的服饰存放的位置。RFID 技术排除了人为误差的因素以及无需可视化读取，使库存管理变得简便快捷。同时优化发货时间、库存控制，较大限度降低发货出错率。 Gap公司还运用RFID追踪系统，对销售终端实施有效管理。 每一件Gap服饰的标签都被系统追踪，不管服饰是放在仓库的包装箱内还是放在商场的架子上。

据相关部门统计，Gap公司应用RFID技术对服装进行有效跟踪管理以来，公司的销售额提高了20%。

英文翻译：Founded in 1969 in the United States, an international fast fashion brand leading the trend, started with a series of jeans, a professional businessman dedicated to the design / production / sales of clothing and accessories, advocating bold / simple / real fashion culture gap (Shanghai) Business Co., Ltd. is a wholly-owned subsidiary of gap in China. Gap: the world's largest clothing retailer and leisure fashion giant. Gap, founded in 1969, is the world's largest clothing retailer and founder, Donald Fisher. Many consumers of different ages are fans of their products. In addition to good quality, its price is also affordable. Product feature gap was born in the United States, becoming the fashion choice of American teenagers. Gap brings people a kind of leisure temperament. It allows unrestrained American youth to enjoy the natural and comfortable life. Gap classic design is still a series of jeans that has been developed despite setbacks in the creation of gap brand. That feeling of not being bound has been pursued by the younger generation of the world. The products mainly include clothing and accessories for adults, women, children and infants. In addition to selling in the United States, gap has thousands of stores around the world. Management concept gap company applies RFID technology to inventory management and clothing tracking management. Electronic chips are installed on each garment in the production process with clothing labels as the carrier. These labels store electronic information such as style, size, color, and destination of clothing. Through the real-time tracking of goods, the management efficiency of gap in all major aspects of production, circulation and inventory control in thousands of chain stores around the world has been greatly improved. Management mode in inventory management, through the ID number gap of the electronic tag, we can manage and classify the sizes and specifications of all the clothes in stock. Once the delivery order is received, the company's employees can immediately know the location of the required specifications of clothing storage by reading the equipment. RFID technology eliminates human error and does not need visual reading, which makes inventory management simple and fast. At the same time, optimize the delivery time and inventory control to greatly reduce the delivery error rate. Gap also uses RFID tracking system to effectively manage sales terminals. The labels of every gap dress are tracked by the system, whether it's in the packing box of the warehouse or on the shelf of the shopping mall. According to the statistics of relevant departments, since gap applied RFID technology to effectively track and manage clothing, the company's sales increased by 20%.

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